Fundamentals of On-Line Marketing 

Internet Marketing

Digital Marketing

Social Media

 Help for Realtors

I have been a mortgage professional for about twenty years now working in all facets of the business. One thing that I see nowadays is that the Realtor is on the Front Line with the customer. We Mortgage Bankers may need to qualify a buyer before they go shopping but normally a customer will begin the search by looking at homes on their own or on line and then they get with a Realtor. It is Important for All Realtors to be Successful with Their Internet Marketing Efforts if They Wish to Compete in Today's Internet Based Markets.

My E - Book is Available on Amazon.com

This is an E-Book dedicated to people in Real Estate or Finance who are trying to increase their return on time invested. Fishing from another pond so to speak in an attempt to enlarge your area of influence and close a few more deals a year.Sort of like a baseball player who wishes to increase his batting average 50 points or a pitcher who wishes to hit his target 33% of the time more often to take that earned run average down to 2.00% ERA instead of 3.00% ERA. 

(You can download any Kindle app you need at the site.)

I have created a comprehensive guide for Realtors who need a little tutoring in what they need to do if they want to increase their on line presence representing themselves as the "go to" expert for their local neighborhoods.$3.95

This E-Book Will Touch Upon

(I placed a few of the videos from the e-book at the bottom of this page)

About the Author:

“How I Arrived at this Point: Writing this E-Book Today”

Creating a Good Web Site

Google Analytics

Google Webmaster Tools

Getting Organic Traffic

Search Engine Optimization or SEO

Writing a Quality Blog

Good Back Linking Techniques

Video Marketing

How to Write a Web Page that Will Capture Keywords for Local Farming Areas and Achieve Excellent Results on Page 1 of Google Searches

Slightly Sneaky Techniques that Will Allow You to Understand What Your Competition is Doing

Time Blocking to Achieve Results

Single Property Web Sites

Two of My Favorite Random Acts of SEO : Google Adsense and RSS Feeds

Delegating to Consultants Like Me

The approach to conquering the Internet is similar for either the Realtor or the Lender but I believe it is somewhat easier for the Realtor because the Realtor has something more tangible to sell. The Mortgage Broker or Mortgage Banker is selling a concept, a mortgage rate or a payment. The Realtor can get you on the phone and say, “Hey, Look at that Virtual Tour!” This e-book will attempt to touch upon useful ideas and useful tools on three different levels, beginner, intermediate and advanced.

 

Google Adwords

 

 

Google Analytics

Google Webmaster Tools

 

 

Posting a Video Ad on Craigslist

 

 

Creating Web Site is Easy

 Marketing It is the Hard Part

 

Sneaky Ways of Figuring Out What Your Competition is Doing

 

Google AdSense for Real Estate

 

 

 

RSS Feeds are a Great Way

to Spread Your Blog Around